THE SOUND OF FASHION - Young Ones Student Awards | The One Show
Shortlist
We are so used to seeing images of violence, that they no longer impress us.
PETA has always shared thousands of contents in order to raise awareness of the
atrocity committed by the fashion industry. However, this violence does not prevent
people from buying animal products, because all that cruelty happens far from them.
In order to bring the animal suffering close to those people, we have to make sure
that cruelty will be as close as possible to them. To achieve this, PETA presents The
Sound of Fashion, the very first playlist made with the suffering screams of animals.
By scanning the Spotify Tag on the animal product’s labels, everyone can hear the
real sound behind the making of each item, realizing that the animal suffering is
closer than they could have ever imagined. The final call to action invites people to
choose cruelty free brands and avoid this brutality once and for all.
PETA has always shared thousands of contents in order to raise awareness of the
atrocity committed by the fashion industry. However, this violence does not prevent
people from buying animal products, because all that cruelty happens far from them.
In order to bring the animal suffering close to those people, we have to make sure
that cruelty will be as close as possible to them. To achieve this, PETA presents The
Sound of Fashion, the very first playlist made with the suffering screams of animals.
By scanning the Spotify Tag on the animal product’s labels, everyone can hear the
real sound behind the making of each item, realizing that the animal suffering is
closer than they could have ever imagined. The final call to action invites people to
choose cruelty free brands and avoid this brutality once and for all.
Debora Saracino - Art director
Letizia di Sciullo - Art director
